The best thing about my being a (fractional) Brand and Marketing Director is…

  • Because I’m not there every day, clients gets Fresh, Profit-boosting, Board-level Brand and Marketing Leadership – with palatable investment.

The worst thing about my being a (fractional) Brand and Marketing Director is…

  • Because I’m not there every day, clients can get easily get Dragged Back to Average.

That’s why I help business leadership develop Brand Leadership Skills.

Great Brands get noticed, remembered and chosen. But if the business owners and top-level leaders don’t understand, support and lead the Brand effort, ultimately, the business will get Dragged Back to Average.

And believe me, that’s such a boring, frustrating and uninteresting place to be – for everybody.

Build a brand. Lead it. Make more money. Then never, ever allow yourself to get Dragged Back to Average.

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