I have to be really careful. Because it can be such a distraction. I know it’s been a distraction for me many times over…
To always think strategically. Is. I think. As ill-advised as never thinking strategically. I think you should do both. Always. If you always think…
I read more books in 2020. Than I’d ever read before. I don’t mean that I read more books in 2020 than in any…
I am confused by my age. Confused by my 52 complete years. Confused because. I sometimes think that if I tried hard to write…
Coincidences. You’ve had them. This kind of thing… You walk into a coffee shop with someone you just met. ‘Order a flat-white. (Extra hot).…
Sometimes. The best thing to do when you’re in a rush. Is to go slow. Better. The work will be better. The attention to…
It is possible. I think. To care too much. So much so in fact. That you can start to actually feel that you care…
One of the traps I fell into in 2020. Was sometimes worrying if I was doing what I was doing. Better than they were…
Don’t just describe things. Even if you’re really, really good at describing things. Tell a story instead. People like stories. And they remember them,…
Mr Benn tried on 14 outfits. And therefore had 14 excellent adventures. 13 adventures were originally between 1971 and 1972. With a 14th and…
Two weeks ago. I was out with Frankie. Frankie is a 10 year old Bichon Frisé. Size of a cat. Heart of a lion.…
It doesn’t always have to hurt for it to be good. This is me I’m talking to now. Me. Because I am still too…
Segment your audience. Understand each segment. Hone your offer for each segment. Tailor your words for each segment. Then give each of them gifts.…
