Using jargon and acronyms is powerful!
Here are just some of the amazing things that using jargon and acronyms can, and does, achieve:
1. Confusion. They won’t know what you’re on about.
2. Embarrassment. They won’t say they don’t know what you’re on about. They’ll just feel embarrassed.
3. Dislike. They’ll think you’re a nob.
4. Jargon creates rubbish ‘hide and seek’ players. It feels like you can hide behind jargon. You can’t. We can see you.
5. False assumptions. Jargon created false assumptions about what a group actually knows or recognises. Don’t do that.
6. Distance. Using jargon is a great way to create distance between you and other people. It makes people move away from you, not towards you.
Jargon. Powerful stuff!