I run a clothing brand.
Called Always Wear Red.
Always Wear Red is relaunching in September 2020.
With a new focus.
So in the coming weeks.
I’m going to post bits about it in the 50odd world.
So you can see how I’m telling the Always Wear Red story.
Here’s a short tale called ‘Unreasonable’.
UNREASONABLE.
World class hand knitting.
I was told.
Is about balance.
But I have my own ideas.
I think it’s about being unreasonable.
Balance.
Durability or softness.
Colour or texture.
Weight or wearability.
It was my naivety.
Especially in the early days.
That was a real advantage with this either-or tension.
Because I didn’t want trade-offs.
I wanted everything.
That’s why I was unreasonable.
Unreasonable.
I asked Jo for unreasonable things.
Conflicting things.
(Jo laughed of course.
I’d expect nothing less from my Technical Knitting Lead.
Until she saw I was serious.
Then she just shook her head).
And it is my unreasonableness.
And Jo’s patience that.
At least in part.
Has made Always Wear Red world class.
World class.
World class hand knitting.
I was told.
Is about balance.
But I have my own ideas.
I think it’s about being unreasonable.
