There’s a lot wrong with the world.
But right up there.
Is a fucking precompressed helical spring toy invented by Richard James in the early 1940’s.
That your 4 year old daughter dumps on your bloody desk for you to unravel.
When you’re in the middle of running 4 brands.
Copywriting for 4 clients that are relying on you to be world class.
All of which is manageable of course.
Yet I can’t unravel this bastard thing.
For my patient, doe-eyed daughter.
Stood staring at me.
By my desk.
Take a look: https://www.50odd.co.uk/slinky/.