I have developed a way of thinking that is really helping me with Always Wear Red.

And I am not sure where it has come from.

But I hope it sticks around.


Always Wear Red is the hardest thing I’ve ever done.

It’s complex, competitive and fluid.

I’m very goal driven and I have always been quite good at looking at a goal and:

  1. Being really focused on the goal so I get there no matter what. OR:
  2. Pretending to be really focused on the goal so I get there no matter what.

Most times, there is no difference between the two in practical terms.

‘1’ is easy when confidence is high.

I default to ‘2’ when I have to. When confidence is not high.

But this week I was really ‘on it’ because I wasn’t confident and I defaulted to ‘2’ automatically. Without thinking. I don’t know what that’s called.

Here’s what happened…

AWR was ‘rejected’ from something.

But when I explained this to someone an hour or so later I replaced the word ‘rejected’ with ‘redirected’ – automatically.

I didn’t know whether to be proud of myself or just put myself down as a bit deluded.

Anyhow, the reason I am mentioning this to you is because, and this may be useful to you, replacing the word ‘rejected’ with ‘redirected’ felt entirely natural, instantaneous and it also put me in ‘strategy mode’ straight away.

I didn’t mope at all.

I just got on with it.

Try it…

Next time you’re redirected.


  1. Shaughn McGurk Reply

    I hope that those who rejected AWR will rue the day they made that decision – like the publishers who turned down JK Rowling because ‘kids don’t like wizards any more’.

  2. Thanks Shaughn.

    It’s really nice of you to say that.

    It’s basically a global channel that want us to address a few things before we meet again in about 6 months. We’re learning all the time :o).

    Merry Christmas. And thank you again.


  3. Shaughn McGurk Reply

    If it all went right first time, we’d never learn anything. Success is defined by the quality of the obstacles you have had to overcome. Squashing a slug is easy. Slaying a dragon, though considerably more difficult, elevates one to hero status!

  4. I saved a slug from the dog eating it last night.

    I don’t know what that means.

    But if I ever saw a dragon, I’d probably try to bash it.

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