I think businesses, freelancers, independents, whatever – should sometimes work for free.
I commented on LinkedIn once,”It’s as big a mistake to never work for free. As it is to always work for free.”
I got battered! No matter. My opinion remains.
Context is important. As is how much and often you do for free. As is due diligence on anyone you work with. As is ‘gut’.
Some for-free opportunities are fine. Maybe they’re cause-driven. Fun. Opportunities to learn. And that’s why I maintain, it’s as big a mistake to never work for free. As it is to always work for free.
